Thursday, June 25, 2009

Lincoln MKZ gets Executive Package

2010 Lincoln MKZ

If you have many leather-bound books and your apartment smells of rich mahogany, then you might be interested in the new Executive Appearance Package option for the 2010 Lincoln MKZ. Available in late summer, the new trim package offers "more traditional luxury appointments" for Lincoln's base sedan, a result of early sales showing buyers preferring well-equipped models. The package comes in Dark Charcoal or Cashmere colors and includes unique stitching on the door trim, an insert on the console armrest, a genuine Swirl Walnut wood console and instrument panel accents, along with premium floor mats with the Lincoln star.

PRESS RELEASE:

A new trim level featuring additional wood appointments and unique trim has been added to the 2010 Lincoln MKZ, providing customers the opportunity to choose an even more luxurious model. Available in late summer, the new Executive Appearance Package offers more traditional luxury appointments and expands the range of Lincoln MKZ option packages.

Early sales of the 2010 Lincoln MKZ indicate there is indeed consumer appetite for well-equipped versions of the newest sedan from Lincoln.

"We are encouraged by the number of customers who are purchasing our luxury packages. The Executive Appearance Package gives customers yet another terrific option when considering the new Lincoln MKZ," said Greg Scott, Lincoln MKZ marketing manager. "With more wood finish and upgraded trim on the interior and five color choices on the exterior, this new package nicely complements the popular Sport Appearance Package."

Interior highlights of the Executive Appearance Package include:

Available in Dark Charcoal or Cashmere color
Luxury leather-trimmed seats
Unique door trim with stitching
Unique console armrest insert
Genuine Swirl Walnut wood instrument panel accents
Genuine Swirl Walnut wood console
Premium front and rear floor mats with the Lincoln star

Exterior color choices with the Executive Appearance Package include:

Tuxedo Black
White Platinum
Brilliant Silver
Sterling Gray
Sangria Red